I use digital strategy to improve products & businesses.


What I’m up to...


Currently Marketing Director for Hirola, where I spend a lot of my time putting together marketing and creative strategies for clients which feed into long term business plans, websites, app builds, branding and marketing campaigns.

Health & Fitness

In January 2018 I co-founded HealthPOD where I am now CTO, building a platform focused on bringing fitness expertise to everyone, through affordable video consultancy. A qualified PT, I combine my knowledge of the industry with my skills in tech.


I never stop learning, and am currently completing a Marketing MSc at Birkbeck to solidify my knowledge in the field. I have a good knowledge of nutrition and supplementation, and am completing a Human Biology BSc at The Open University to further this knowledge.


Some of the brands I have worked with...

"Will gets things done! I worked with Will on an iOS app development project. He gave me a clear brief and the distance to get on with the work. Will's calm approach was a boost to the project. He is focused and organised. He managed a complex project with many stakeholders to everyone's satisfaction. And he always paid for the coffee!"

Martin Wright, TinyShinyApps

"I have recently started my own HR consultancy but the site wasn't ranking on Google search. Will was able to quickly analyse the site and put forward tailored recommendations to ensure it was effectively indexed for potential clients."

Sarah Dewsbury, GelHr


My Latest Thoughts... 


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